GreenSportsBlog Post #3
February 8, 2017

What do the most decorated sailor in Olympic history, a midfielder at Crystal Palace, a starting defensive lineman for the New England Patriots, a female stock car racer and one of Major League Baseball's up-and-coming outfielders have in common?

Making Football Greener

We speak to the man who's leading the way
January 31, 2017

Interview with Dale Vince, Chairman of Forest Green Rovers

100%:  At 100% Sport we’re looking at how to unite sports fans to take action for a more sustainable world and mobilising their passion to make a positive impact in their communities.  Could you tell us a little bit more about your motivation to get involved with Forest Green Rovers?


GreenSportsBlog Post #2
January 10, 2017

A powerhouse of American collegiate (aka university) sports from the country's heartland. The team trying to bring the America's Cup home to Britain for the first time. One of the most anonymous teams in the NBA. And a fifth division English football team. What could these four seemingly unrelated sports organizations have in common? THE Ohio State University Buckeyes, Land Rover BAR, the Sacramento Kings and Forest Green Rovers are four of the greenest teams on the planet.

The 'Greening' of US University Sports

GreenSportsBlog Post #1
November 23, 2016

About a year ago, BT, one of the leading cell service providers in Great Britain, and its BT Sport television network, launched 100% Sport, an initiative that encourages the British sports world and fans alike to commit to environmentally-friendly behavior changes. GreenSportsBlog was contracted by BT/BT Sport to write a series of articles on various aspects of the Green-Sports Movement for its website.

White House Call to Action: President Obama Declares October 6th Green Sports Day

Jill Savery
100% Sport Contributor

President Obama and the White House Office of Science and Technology Policy (OSTP) have shown great interest this year in the green sports movement. The White House OSTP issued a call to action in recent months, asking the sports community to share future commitments that use sport to mitigate climate change and promote climate resilience.  The White House also brought together athletes, teams, leagues, companies and other sports organizations to share ideas on this critical issue. 


Federico Addiechi, FIFA's Head of Corporate Social Responsibility, will be chairing a discussion at the Beyond Sport Summit on how technological advancements can help sustainability in sport. Ahead of this discussion, Addiechi spoke to Sport Industry Group about CSR strategy within world football’s governing body, and the recently disbanded anti-racism taskforce…

What does your role at FIFA encompass?

Can Events Bring Economic Growth & Equal Working Opportunities?

Marta Isach Vesperinas, 100%Sport Contributor
Positive Impact Events

Events help celebrate the differences and similarities between cultures and have always been a draw to destinations. Be it a shared love for sport or an exciting difference in music culture, people will always be drawn to different destinations around the world to experience what different communities and cultures have to offer! And events are perfectly placed to capture this human desire and create a socially and environmentally sustainable experience.

Multiplying the Power of Partnerships with Sustainability Charter

Land Rover BAR

The America’s Cup Event Authority (ACEA) have announced a Sustainability Charter for the 35th America’s Cup.  Signed by all six teams and supported by the ACEA, Land Rover BAR believe that this is a tremendous step forward to create positive change; a more sustainable future can only be achieved by working together.

The World’s Biggest Sports Team

Niall Dunne
WEF - Young Global Leader

Sport has an indefinable magical quality. It transcends common divisions and national borders. It brings people together in a unique way. We only need to look at the outpouring of grief around the globe when legendary boxer, Muhammad Ali, passed in June. Ali was known to many as ‘the Greatest’, but the greatness of sport goes far beyond the amazing feats of strength and endurance demonstrated by Ali in his day, and sportsmen and women in ours.